Promo song of AV Pictures production, ‘Anukshanam’ starring Vishnu Manchu, Tejaswini, Madhu Shalini and Revathi in key roles, has been revealed on Tuesday in Hyderabad. Ramgopal Varma directed the film with R Uday Kumar, Gajendra Naidu and Pardhasaradhi Naidu as its producers.
On the eve of song’s release, Dr. Mohan babu said, “I know RGV’s father for a long time. RGV and I worked together for ‘Rowdy’. During that shoot our bound has pentene. He is very talented director who thinks about films all the day. Coming to the film, this is a business and there is no need to fear for anything. With ‘Anukshanam’ we are introducing the concept of auction. Directors Dasari garu and Raghavendra Rao garu did both big and small films. But, most of the directors in the present generation don’t have grip on the technical aspects. At present we have very small No. of directors, producers, exhibitors and distributors in the industry. At present, few people in the industry are controlling theaters. With the auction system that will be eradicated. The concept of auction is already in Hollywood and in the North.
I have listened to the story and it was ok. After watching the first copy, I was shocked and thrilled. RGV has shown Vishnu in a completely different angle. He has shown the things happening in the society clearly. Coming to the business of the film, the name of the person who ever owns the rights of the film in that area will be shown as the presenter in titles. They can monitor collections very closely. With this system, company will book theaters and monopoly over the theaters will end.”
“There will be many people who have lot of interests on what is going on in the industry and I wanted those people to be part of the business. At first I thought that Mohan Babu will not accept this concept. But, when we explained the concept he readily accepted. At first I was in a dilemma whether people will understand the concept or not. I thought that even 10% of the people understand the concept that would be great. But, to our surprise more than 5oo people came forward,” explained Ramgopal Varma.
Vishnu said, “We were excited with the turnover of more than 500 plus bids. We will give paper statement on area wise bid details. We have not included credit cards in this bid. That was a big mistake. Even the Telugu people at overseas are ready for the bid. We are getting tremendous response. This will be a path breaking way.”
“Mohan Babu and I watched the film. Ram Gopal Varma has maintained the suspense throughout the film. We felt as if we were watching a Hollywood film. Vishnu looks very different in the film. Brahmanandam comedy is excellent and Revathi has given wonderful performance. With this film most of the producers follow the auction concept,” stated Gopala Krishna.
Madhu Shalini explained, “’Anukshanam’ is my third film working with RGV and the first time with Vishnu. I adore Varma. I have done a serious reporter role. Auction concept will be a path breaking way.”