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Mi Home The Future Tech Store Launch at Madhapur

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 Hyderabad, 30 October 2021: Xiaomi India, the country’s No.1 smartphone and smart TV brand, today announced the opening of its Company Owned and Company Operated (COCO) Mi Home in Madhapur, Hyderabad. With this announcement, Xiaomi India continues to expand its footprint in the country with the focus to provide a best-in-class showroom experience. Owing to its contemporary interiors with a futuristic touch, Mi Home provides all Xiaomi Fans and customers a valuable opportunity to experience, explore, and buy all Xiaomi India products under one roof.

With the launch of #TheFuture Tech Store, Xiaomi Fans not only get a chance to witness our innovative range of Smartphones & Smart TVs but also get a chance to experience the Smart Home/IoT devices from the house of Xiaomi at their convenience. Currently, the showroom showcases over 200 products including global products for customers to experience.

While Xiaomi India continues to have the largest exclusive retail network in India, the company’s Mi Homes have also emerged as the Best Premium Exclusive Stores. As per research study by UNOMER, Mi Home ranked no.1 in Customer Satisfaction Index. With over 75 showrooms spread across 19 cities, Mi Homes were the most preferred single-brand showrooms in terms of store layout, ease of movement in the store, in-store merchandising, staff knowledge, etc. amongst buyers.

Commenting on the milestone, Muralikrishnan B, Chief Operating Officer, Xiaomi India, shared, “At Xiaomi India, we believe in keeping the consumer at the core of everything we do. Our first Mi Home was inaugurated in India in 2017 with an aim to provide the best in class retail experience for our products. The new Mi Home sets a new benchmark in the retail segment redefining how consumers experience our offerings. Prioritizing our commitment to the country, the new store is an addition to the brand’s vision of reaching the remotest areas in the country to address the needs of customers and making technology more accessible to all. We hope that our Mi Fans and customers in Hyderabad take the opportunity to visit this store and make the most of our innovative product line-up.”

Starting on its offline journey, Xiaomi India inaugurated its first flagship retail store on 15th August 2018 in Bengaluru and in a little over 2 years, reached a milestone of opening 3,000+ offline retail stores in the country, thereby fostering employment for over 6000 people across India. In March 2021, with its Grow with Mi Initiative, the company had announced its plan to double the number of offline retail touchpoints as well as a number of exclusive retail stores in India. Further, the company had committed to open 6000 stores in the next 2 years with an investment of INR 100 crore to strengthen its commitment towards its consumers and mission to democratize access to technology for everyone.

About Xiaomi Corporation

Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones and smart hardware connected by an IoT platform at its core. Embracing our vision of "Make friends with users and be the coolest company in the users' hearts", Xiaomi continuously pursues innovations, high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology. Xiaomi is one of the world's leading smartphone companies. The company's market share in terms of smartphone shipments ranked No. 3 globally in the third quarter of 2021. The company has also established the world's leading consumer AIoT (AI+IoT) platform, with 374.5 million smart devices connected to its platform as of June 30, 2021, excluding smartphones and laptops. Xiaomi products are present in more than 100 countries and regions around the world. In August 2021, the company made the Fortune Global 500 list for the third time, ranking 338th, up 84 places compared to 2020. Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.

Xiaomi India is the number 1 smartphone player since Q3 2017 IDC Quarterly Mobile Phone Tracker report. Xiaomi India is the number 1 Smart TV brand since Q2 2018 IDC Worldwide Quarterly Tracker.

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