Nara Rohith at Radio Mirchi

Listen to the true ‘Heroes of Life' @ Radio Mirchi 98.3FM
The truly positive (HIV+) people rule the airwaves this World AIDS Day

Hyderabad, 30th November, 2011: HIV+ is not a hindrance to life anymore, listen to the HIV+ people host the shows on Radio Mirchi on the 1st December, as a salute to the Heroes in them. Mirchi listeners can listen to a new hero along with their favorite RJs in every show throughout the day. Catch the heroes of life display the various shades of their life. Right from their day to day lifestyle to the movies they watch, music they listen to how they spend their day. The heroes promise to entertain you all day long as well as make you more aware about their daily battle and the dos and don'ts.

Radio Mirchi is bringing out the best in people and what better way to do it, than battling the negativity in you. On the eve of World AIDS Day, Mirchi introduced the stars of today as they fight the odds to live a normal life that otherwise seems like an ordeal, at an interactive session held 'at Mirchi studios.

Budding star Nara Rohit was also present on the at Radio Mirchi studios in support, actively interacting with the participants. Commenting on the occasion he said," Radio Mirchi has always been known to go the extra mile to connect with their listeners. Radio Mirchi really does care, and it's great to be a part of such a noble initiative and meet such lovely and jovial people."

Adorning a new face on the shows on December 1st, Radio Mirchi encourages them to share the secret behind their positivity. Radio Mirchi wishes to communicate to Hyderabad, that these people are a part of the same world and there is no reason to treat them differently or lose hope. As they face the world with their head held high, Radio Mirchi holds hands and walks alongside. For more scoop on Radio Mirchi's battle against HIV+ log on to, www.radiomirchi.com

Speaking on the occasion, the Spokesperson of the 'Heroes Project' said, "The Heroes AIDS Project seeks to harness India's communication power and potential to address the spread of HIV and reduce stigma and discrimination, by influencing public perception and policy through two platforms: advocacy and media. It correspondingly works through two avenues in its initiative: a communication campaign and a societal leader's program. Radio Mirchi, as an FM channel also believes in reaching out to the people in a more meaningful, yet entertaining way. With this initiative, we intend to create awareness about the need to accept the situation and move forward optimistically. So let's support and encourage them as they play Radio Jockey for the day on Radio Mirchi 98.3 FM."

World AIDS Day, observed December 1 each year, is dedicated to raising awareness of the HIV pandemic caused by the spread of HIV infection, in honour of this day Radio Mirchi celebrated the spirit of the people living, overcoming this situation positively.

About Radio Mirchi : A leader in the private FM radio station, Radio Mirchi operates in FM radio stations in 32 cities, i.e. Mumbai, Delhi, Kolkata, Chennai, Indore, Ahmedabad, Hyderabad, Bangalore, Jaipur, Patna, Jalandhar, Goa, Baroda, Bhopal, Kanpur, Rajkot, Nasik, Varanasi, Aurangabad, Lucknow, Surat, Kolhapur, Madurai, Nagpur, Vishakapatnam, Coimbatore, Mangalore, Vijaywada, Raipur, Thiruvananthapuram, and Jabalpur. ENIL launched its first radio station in the city of Indore in October, 2001.
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