Big FM and Total Quartz Safety Run

92.7 BIG FM and TOTAL OIL India PVT. LTD. ANNOUNCE ‘TOTAL QUARTZ SAFETY RUN’

Month Long Campaign Across 21 Cities Reaches Its Peak While Creating Awareness About The Hazards Of Unsafe Driving

Local Traffic And Welfare Authorities And 1200 City Residents Support The Campaign In Its Final Leg

Hyderabad, November 4th, 2012: 92.7 BIG FM, India’s No. 1 FM radio station and Total Oil India Pvt. Ltd.’s unique month-long campaign ‘Total Quartz Safety Month’ reached its end today as it culminated into the Total Quartz Safety Run. The campaign, which was spread across 21 cities and advocated change in the mindset of people with regard to road safety rules while garnering their support, witnessed participation from 1200 local residents. The Total Quartz Safety Run, a 3.5km run extended from Necklace Road MMTS to IMAX and back to MMTS, was flagged off by Manchu Vishnu, Routine Love Story cast Sandeep Kishan, Snigdha & Praveen and received extensive support from Traffic Authorities, Safe NGO, Sreenidhi and Vardhamann Engineering College, i-Focus, YBI, Army and NCC.

The Total Quartz Safety Month campaign, over the past 4 weeks has touched upon the multiple aspects for road safety including safe driving tip and raising an alarm against drunken driving and talking on the phone while driving. The campaign witnessed support from multiple traffic authorities, legal experts, and drunken driving victims from across the country as they shed light on the effects of unsafe driving habits, statistics related to accidents and more.

Speaking on the occasion Manchu Vishnu said, its good to see so many people coming early on a Sunday morning for a cause dear to all of us. He advised people not to mix drinking and driving at least for the family’s sake. Sandeep kishan said, this is a unique walk as important as road safety and we all need to take the message seriously. I have a personal experience of loosing 3-4 close friends & relatives in the recent past to accidents, therefore I know the pain one has to endure.

Speaking about the Total Quartz Safety Run, a 92.7 BIG FM spokesperson said, “After a phenomenal response, we are now reaching the end of the Total Quartz Safety Month campaign with the Total Quartz Safety Run. Over the course of the past month, 92.7 BIG FM listeners from across the country have pledged solidarity to the cause of road safety. We are really proud of the results we have achieved thus far, and hope that this effort we have undertaken with Total Oil will continue to garner support from the Indian populace.”

Elaborating further, Mr. Yves Jassaud, CEO and Executive Director – Total Oil India Pvt. Ltd., Lubricants Division said, “Road Safety has been a matter of growing concern across India and the Total Quartz Safety Run, our initiative with 92.7 BIG FM, has been our attempt to raise awareness about this issue that has been claiming lives. It is quite humbling to see so many alert citizens joining us for the Total Quartz Safety Run and supporting us in this endeavour to improve the safety standards for individuals and communities.”

The Total Quartz Safety Run was held today between Necklace Road MMTS to IMAX and back to MMTS, was flagged off by Manchu Vishnu, DCP PVS Rama Krishna, Geetha Murthy.

About Reliance Broadcast Network Ltd.: Reliance Broadcast Network Limited is a multi-media entertainment conglomerate with play across radio, television, intellectual properties, television production and out of home. It is part of the Reliance Group and specializes in creating and executing integrated media solutions for brands. It houses the following verticals: 92.7 BIG FM – India’s largest FM Network with 45 stations, reaching over 4 crore Indians each week; For more information log on to: www.reliancebroadcast.com

About TOTAL: TOTAL is one of the largest integrated oil and gas companies in the world, with activities in more than 130 countries. The Group is also a first rank player in chemicals. Its 96,000 employees put their expertise to work in every part of the industry – exploration and production of oil and natural gas, refining and marketing, new energies, trading, and chemicals. Total is working to help satisfy the global demand for energy, both today and tomorrow. For more information, visit www.total.com

TOTAL Oil India Pvt. Ltd.: TOTAL Oil India Pvt. Ltd., (TOIPL) is part of TOTAL SA France. TOIPL is actively involved in the business of lubricants for automotive and industrial applications under the brands TOTAL and ELF. For more information, visit www.total.co.in