Amala attends REX Press Meet

Hyderabad Nov 21: 2012: "An idea that is developed and put into action is more important than an idea that exists only as an idea with these worlds, the movement - REX kick started from Hyderabad this afternoon. Being organised Jointly, with C trIS -Asia's larges Tier 4 Data center, REX is positioned to become the Asian equivalent of TED and is based on the Eastern Philosophy and indigenous traditional progressive wisdom.

Over the past decade iCONGO - International Confederation of NGOs has created numerous action oriented ideas & citizen movements which include THE JOY OF GIVING (to encourage philanthropy for social justice from 2003) , KARMA,' UGA - the RIGH1 EVERY WRONG generation (to promote Individual Social Responsibility - /SR - a term coined by ;CONGO) , www.iDishoom.com (the first people reporting and whistle- blowing news / views social media portal) Karmaveer- global awards for social justice & citizen action, Karma Kurry for the mind body heart & soul a series of books with inspirational stories and www.HallaBolo.com - simple weaponry to help citizens combat corruption on a daily basis. /CONGO has also been organizing the RIGHT every WRONG conclave This has now been rechristened and is all set to be launched as REX- IDEAS FOR ACTION the one and only platform beyond social political and economic boundaries of a country to chum King-size thought leadership for change. Over the past 7 years ideas create at REX have led to action for addressing socio-political issue like combating corruption, creating electoral reforms, addressing climatic change and creating other social panacea for causes like HIV, Disability, Poverty, communal harmony, corporate governance, CSR Humane Capitalism, ethical entrepreneurship, proactive volunteering, whistle blower protection, community service ard social ventures.

REX is partnered by the UN, VSO India, Avesthagen - India's leading Biotech Company, SOAP and www.iDishoom.com and alsc supported by Swaransoft, Regional PR, Kyazoonga, BBDO, TIE, Indian Angel Network and Mahindra -Spark the Rise.

Elaborating the vision behind REX, Jeroninio Almeida founder & curator of REX and iCONGO said, "You ca kill, harm, exile, imprison, destroy/ defame a person but not an idea. You can co-opt/ corrupt a person but not an idea that becomes a collective movement & ideology. This collective ideology cannot be killed, harmed, exiled imprisoned destroyed, defamed, co-opted or corrupted. This shall always prevail and stay as an ideology of the people collectively'.

REX is a simple and austere platform aiming at enabling partnerships between grassroots community, industry workers and people from media, government, businesses and citizens at large to generate ideas for action that can make a difference in our world and bring about a change for the greater good of humanity." As was said by Gautam Buddha". An idea that is developed and put into action is more important than an idea that exists only as an idea and thus REX is based on the Eastern Ethos of creating ideas emerge from nothingness and traditional wisdom based on pure philosophy and the will to make things happen for the benefit of the community and society. I shall be speaking about how citizens can help stop corruption in our country through www.Hallabolo.com which is power in the hands of people to fight corruption and right every wrong.

Highlighting the role of corporate citizen in nurturing ideas to create success stories, P Sridhar Reddy Chairman CtrIS and founder member REX said, "As citizens of the world, the crying need of the hour is to marshal our resources to bring about positive change for global good. Collaborating in a truly human manner to impact the World around us and bring about a transformational change for the better, REX serves as a powerful platform to engage People, share Ideas, inspire others and drive change. At NS We are proud to be associated with and to share the same passion that REX has been demonstrating towards this profound initiative." Present on the occasion, film personality and social worker Amla , said"REX, is a great platform for all of us who care for a better India. it is a forum that encourages actionable ideas which is the need of the hour' Over the past 7 years ideas created by have led to action for addressing socio-political issue like combating corruption, creating electoral reforms, addressing climate change and creating other social Panacea for causes like HIV, Disability, Poverty, communal armony, corporate governance, CSR, Humane Capitalism, ethical entrepreneurship, proactive volunteering, whistleblower protection. community service and social ventures.

The Three pillars of REX are R- Right every wrong actions E- Empowering and entertaining ideas, X- Xocial Innovations an' Entrepreneurs. These 3 pillars together create a common melting pot of ideas where the best of the thoughts will be put on action like minded social soldiers and champions of change. The REX format is conceived to provide 15 minutes Rockstar speeches by globe thought leaders, founders of think tanks, social entrepreneurs international celebrities, authors, movie stars, sports stars, culture performers and artists who shall present alternative performances related to Sufi music, classical dances and music from across th( globe.

REX will have several Rock Star speakers, each taking the stage for 15 minutes and 12 rockstar alternative performances to be held ir New Delhi. The 3 days knowledge forum will also have 75 Karmaveer Puraskaar on 26111 i.e. the Citizen Action Day. Several eminen speakers have been lined up for REX 2012 some of whom include, Mary Mangte Kom (India's Olympic winning champion.... Carrano (International Fashion Designer & Entreperenur), Mark Parkinson (Internationally renowned educationist), Michae Norton (global philanthropist & author) ,Jaaved Jaaferi (India's most loved actor and comedian with a squeaky clean image) Gul Panag (erstwhile Miss India , actor and Founder of SOAP to promote corporate volunteerism), Dr. Villoo Patel! (CMD Avesthagen), Josy Paul (Chairman - BBDO), Meera Sanyal (Banker and CEO of RBS), Amala Akkineni (Actor & Anima activist) , Vijay Mehta (global Philanthropist, author and Peace Ambassador) , Swaroop Sampat (Actor and Social Activist) Marco Carrano (Global Architect working on energy friendly cities with his concept of Citergy), Hansal Mehta (Bollywooc Movie Director), Arjun Sajnani (Movie Director and renowned theatre personality & playwright), P. Sridhar Reddy (CMD- CtrIS and several other globally eminent speakers and alternative performers (music, stand -up comics, sufi artistes like Rekhz Surya, Lorraine Aloysius, Olavo Rodrigues, Arka Mukopahyaya, Saqlain Nizami and others)

Reminiscing back to the roots Mr. Jeronino Almeida who launched the Right every Wrong movement in the year 2006 said that ever since the movement has gained traction across the globe attracting a large number of a supporter with an increasing number o illustrious individuals taking part as speakers every year. These speakers are all champions of change who are making a huge difference in our society. In 2012 the Right every Wrong movement takes a new avatar and is to be called REX. REX is the Latin worc for KING and has been churning king-size thought leadership for many years now.

REX is Supported and co-founded by renowned personalities including actress, former Miss India and activist Gul Panag, Indian film actress & animal welfare activist Amala Akinneni, chairman and MD, Ctrl-S Mr. Sridhar Reddy along with Lynn Desouza (Chairperson Lintas Media Group & one of India's top 10 most influential women), Rakhi Sarkar (Social Development Worker), Meenu Chopra (ED- iCONGO), Jyoti Nanda (Life Coach & Author), Reeti Sahai (Performance Coach, Marathon Runner & Adventurer), Dr Rakesh Kumar (Retired IAS bureaucrat & LegalAid activist) , Pradeep Gupta (Chairman - Cyber Media Group & Activist), Arjun Bhagat (Filmmaker &activist), Gregory Roberts - Shantaram (Author of Shantaram & Activist), Siddharth Ray (Entrepreneur & Philanthropist), Vikrant Bhargava (Globally renowned Entrepreneur & Philanthropist) Hunar Brar (Director- iCONGO) , Vivek Soo() (PR Guru), Yogesh Huja (Web Guru), Marco Carrano (International Architect who works on efficient cities), Christopher Doyle (Former CEO - Economist Intelligence Unit and MD - Dynamic Results India), Josy Paul (Chairman BBDO India & Activist).

REX is being prepped to be the mother of all knowledge & culturetainment events from 2012 and scheduled to be held on 25th, 26th and 27th November at Jesus Mary College Auditorium in Chanakyapuri, at New Delhi. Donor delegate invitations may be availed on www.rexideas.com or www.kyazoonqa.com From next year REX shall also have other features like, yREX (youth) cREX (corporate) and REx Fellowships where in young adults will be chosen as fellows for their innovative ideas and actions to 'make a difference, REX Karmaveer is designed to leverage the REX Community's exceptional array of talent and resources. It is awarded annually to an outstanding human being who receives the trophy, citation and, much more important, the granting of "One Dream to Change the World."