Gillette Soldier for Women Event, Hyderabad

As part of a unique initiative by Gillette, men from Hyderabad and across the country were invited to come forward to be a Soldier for Women. For decades now, men across the nation have exhibited the values of camaraderie, courage, integrity, discipline, respect and standing up for women and this movement aims at bringing like minded men together to imbibe these values, and be a solider for women.

Actor Sundeep Kishan highlighted the soldier values that all men have within themselves and urged more and more men to embrace these values.

A panel discussion amongst Chitrangada Singh, Jwala Gutta and Sundeep Kishan highlighted how men, in various ways and different situations are not just bystanders but have stood up for women, whenever required.

The Gillette Soldier for Women initiative has travelled across cities to celebrate the real life soldiers who have always stood up for women. For decades now, men across the nation have exhibited the values of camaraderie, courage, integrity, discipline, respect and standing up for women and this movement aims at bringing like minded men together and imbibe these values. Gillette Soldier for Women gives a voice to the thousands of men who embrace the values of the soldier, the top most being respect and standing up for women.

As part of the Soldier for Women initiative, Gillette India has tied up with NGO Plan India and other associations at grass root levels to further spread awareness for the initiative.

Mr. Sharat Verma, Country Marketing Manager, Gillette India Limited said, "The Gillette 'Soldier for Women' movement is an annual platform that celebrates the values that make a man the best he can be. Gillette's brand purpose is to help men make a difference in their world by giving a voice to the thousands of men who embrace the values of the soldier, the top most being respect and standing up for women." Commenting on Gillette's Soldier for Women initiative, Actor Sundeep Kishan said, "It gives me immense joy to be raising awareness for a cause that is extremely close to my heart. I am proud to be a man who has always respected, valued and stood up for women, not just family and friends but anyone who has reached out for help. In fact, I also prefer to play characters that display these same soldier values. I am a Soldier for Women and you can be one too." Celebrating the soldier values in every man, Chitrangada Singh said, "I have always had virtuous men around me, so I can confidently say that most men are men of honor. I believe that this movement will invoke in all men the courage to respect and stand up for women. I also urge women to recognize and celebrate the real life soldiers in their life who have relentlessly come forward to stand up for them. I salute the Soldiers for Women!" Jwala Gutta added, "I am exceptionally happy to be a part of this distinctive effort to inspire more soldiers for women. Many men have displayed courage by standing up for women in various situations. I salute the real-life soldiers and urge all men to come forward and pledge their support to this endeavor."

To support Gillette's Soldier for Women initiative, give us a missed call us on 080-30050001 or tweet us on #soldierforwomen
About Gillette India

Gillette India Limited (GIL) is one of India's well-known FMCG Companies that has in its portfolio GILLETTE MACH 3 TURBO, ORAL-B and DURACELL- world's leading brands and has carved a reputation for delivering high quality, value-added products to meet the needs of consumers. GIL's brands take pride in being socially conscious via their participation in project SHIKSHA, a national consumer movement that supports the education of underprivileged children in India. Please visit www.pq.com for the latest news and in-depth information about GIL and its brands.