Kingfisher 3rd season of Ultra Hyderabad International Fashion Week Announcement

Kingfisher ULTRA announces the launch of the 3rd season of Kingfisher Ultra Hyderabad International Fashion Week

Hyderabad, December 5th, 2013: The Emperor of Good Times, Kingfisher ULTRA announced the launch of the 3rd season of Hyderabad International Fashion Week today at Taj Vivanta. The four day fashion extravaganza is all prepped to showcase the very best of fashion with dazzling designs sure to impress the most affluent divas in fashion.

Kingfisher ULTRA Hyderabad Fashion Week, Hyderabad’s biggest fashion show and one of India’s most lavish fashion shows, is scheduled to take place from December 19th to 22nd, 2013. The four day event will feature 14 designers including renowned designers such as Aslam Khan, Jattin Kochchar, Shivali Singh, Riyaz Gangji, Rocky S and many more who will be showcasing their designs. The Fashion Week will exhibit diverse fashion trends from across the country with its elaborate and intricate designs and colors of the season.

Present at the conference were ace designers like Ishita Singh, Aslam Khan, Fabiha Siddiqui, Shivali Singh along with stunning models Natasha Suri, Priyanka Shah, Debbie, Panchami Rao, as they welcomed the biggest fashion week in Andhra Pradesh.

Music Director R.P. Patnaik, speaking on the occasion said he is working on a unique signature tune for the Kingfisher ULTRA Hyderabad International Fashion Week, which will be unveiled at the event.

Gurpreet Singh, Assistant Vice President, Marketing, United Breweries Limited said, “Andhra Pradesh is one of the biggest markets for the brand and to be associated with Kingfisher Ultra Hyderabad International Fashion Week as the title sponsor is of strategic importance. This further highlights the brand’s fashion positioning as it is one of the most opulent fashion shows in the state and provides a great platform to the designers across the country. We anticipate great enthusiasm from the fashion aficionados of the city”.

Mr Jaikant Shroff - GM Vivanta By Taj Begumpet, commented “It is indeed our pleasure to be associated with Hyderabad International fashion week for the 3rd time. On behalf of Vivanta by Taj, I wish to thank thank Storm fashion company and their crew for giving us this opportunity to co-host this event. I am sure the Hyderabad audience will continue patronising this much awaited start to this festive season.

With every passing year the event has become better and we are sure the journey will continue for many years to come. We look forward to an exciting week of fashion and fun.”

Reet Sahu - CEO Storm Fashion Company said - "Its our prestigious annual calender fashion event and we are glad to usher in season 3. Hyderabad International fashion week (HIFW) season 3 promises to make the city of Nizams more stylish and fashionable witnessing a grandiose fashion week.”


Speaking on the occasion, host designer to the event Ishita Singh said - " Ramleela my collection this December for HIFW is a microcosm of the entire universe, how we can embrace everything moving and motionless. So to bring it all in perspective and NIFTian style the colors used are vibrant - saffron, gold etc on fabrics like mals, shiffon, net, hand loom, jute cottons with my signature crochets. The idea conceived is to display stylish silhouettes decently.”