Hyderabad, 20th July 2018: India's most exciting, glamorous and sought after beauty pageant hosted its talent hunt for the wildcard entry in Hyderabad today. Central, who is the style partner for Miss Diva 2018, hosted the audition at its store “Mana Hyderabad Central - Punjagutta” on 20th July 2018. The winners who stole the show with their beauty, poise, elegance and intelligence will be representing the city “Hyderabad” in the finals to be held in Mumbai.
The day long audition will witness an overwhelming response from the city as always. Contestants had to go through two rounds. While the first round was walking the ramp, the second round entailed the contestants answering a few questions put forward to them by the judges.
Central, the fashion destination of Future Group, is the styling partner for this season. Vishnu Prasad - CEO at Central, said on the association, “Central stands for global fashion experience with a blend of best of international brands and world class ambience at our stores. With our partnership with Miss Diva 2018 and the special Wildcard entry to the Finale, we believe that this is the best that that we can give back to our customers. We look forward to upping the style quotient by bringing the best of global and Indian fashion in the pageant.”
The Hyderabad audition is one of the first few auditions for the Wildcard entry to the Finale of Miss Diva in Mumbai. The winners of the Hyderabad audition will have to go through the findle of the Wildcard entry in Mumbai which will decide the one lucky person to get entry to the Grand Finale of Central Miss Diva. The winner will represent the country at the coveted pageant Miss Universe.
About Central: The flagship retail format of Future Lifestyle Fashions, Central is a chain of fashion departmental stores located in central areas of large Indian metropolises and cities. Central stores are large-format stores measuring anywhere between 60,000 square feet to 230,000 square feet and offering over 500 Domestic & International brands across every category including men’s-wear, casual wear, ethnic-wear, women’s-wear, kids wear, footwear, accessories, home products, health and beauty. These stores, often located in standalone locations also have food-courts, restaurants, supermarkets and electronics superstores built within. Central stores are located in large cities like Mumbai, Bengaluru, Hyderabad, Kolkata, Pune, Ahmedabad and Gurgaon, as well as smaller cities like Guwahati, Baroda, Indore, Vizag, Bhubaneswar, Patna and Surat. At present there are 40 Central stores present in 25 cities operating over 3 million squarefeet of retail space across India.