Midnight shows of 'Devara' in Andhra Pradesh are being planned in a huge way. As many as 528 shows at 1 am have been confirmed. With time, we are going to see more.
"The Devara Storm is sweeping across Andhra Pradesh with unmatched fever! (sic)," the makers said.
Meanwhile, Hyderabadis are disappointed that 1 am shows at a few crucial single screens have been cancelled. The terms put forward by the exhibitors were unreasonable, prompting Sithara Entertainments (which is distributing the movie in the Telugu States) to call off some midnight shows in Hyderabad.
In commercial terms, 'Devara' is up for a massive Day 1. The film's advance bookings are on a rampage. In the Telugu States and in North America, 'Devara' is in for a gargantuan opening. The Jr NTR-Koratala Siva movie is estimated that 'Devara' will gross Rs 130 Cr on Day 1.