Krsala will be hosting prominent fashion designer Arpita Mehta who is coming to Hyderabad for the very first time. The designer will be present herself at the Krsala store with a 100 pieces from her latest festive clothing collection, on the 15th & 16th of February. Krsala will also be introducing an exclusive range of stunning silver jewellery for 2 days. Pinky Reddy, Sudha Reddy & Shilpa Reddy are going to be unveiling the collection.
Arpita Mehta, the new age force of fashion, began her label in 2007. The brand’s minimalistic yet fashionable styles bring about a seamless blend of ethnic and contemporary designs that enhance the feminine silhouette. Arpita Mehta label recognizes itself with its signature aesthetic of hand embroidered mirror work ensembles in trendy cuts and eclectic color combinations.
The renowned fashion designer developed her interest in fashion very early on in life, adorning distinctive styles worn by her mother and grandmother. Arpita’s illustrious clientele include industrialists, fashion industry stalwarts and celebrities like Deepika Padukone, Katrina Kaif, Sonam Kapoor, Sonakshi Sinha, Kareena Kapoor, Alia Bhatt, to name a few.
The brand Arpita Mehta prides itself for establishing its footprint in Indian and International markets. The eponymous label, best known for its flattering take on Indian wear; views fashion as a form of self-expression to make the wearer feel confident and beautiful.
Krsala, the House of Couture Jewellery, the brainchild of Bunty Bajaj, was conceptualized in 2006 for all those who like to bask and indulge in the beautiful and magical world of royal adornments.
Honesty, passion, innovation and creativity are four words that describe Bunty Bajaj as an entrepreneur, a designer and a human being. It’s the amalgamation of these qualities that she possesses and her romantic history with two places rich in royal heritage that resulted in Krsala. Today Bunty Bajaj has been listed as one amongst the top 10 jewellery designers in the country. It is this creative vision of hers and her passion for excellence that is Krsala’s “raison d’etre”.
A decade after its inception, Krsala has now become a brand to reckon with. In the past decade Krsala jewellery has been worn by some of the top celebrities of the country such as, Kareena Kapoor, Madhuri Dixit, Sridevi, Rani Mukheijee, Katrina Kaif and Vidya Balan to name a few. Krsala’s clientele compromises of some of top business houses of the nation.
Krsala has also frequently collaborated with some of the country’s top fashion designers such as Sabyasachi Mukheijee, Anand Kabra, Manish Malhotra and Varun Bahl. To sum up all of it, the dream that was once Krsala has now become a flourishing reality.
The synergies between the brands create a force to reckon with in the world of design. The underlying ideologies of the two brands stem from the same traditional roots inherent in the basic nature of the two dynamic and creative women entrepreneurs, Bunty Bajaj and Arpita Mehta, who have spearheaded their companies to immense success and are at the helm of the design world.
