'Love You Ram', produced by K Dasaradh and DY Chowdary, headed to theatres this Friday (June 30). What is it about? Is it worth a watch? In this section, we are going to tell you what to expect from the latest BO release.
Story:
Ram (Rohit Behal) is a hardened hotelier in Norway. Having seen the world for what it is, he believes he needs to be merciless in interpersonal relations. Divya (Aparna Janardanan), who lives in India, is contrasting. She is oriented towards doing social service despite her father's weak financial position.
Ram yearns for a compliant wife who will listen to what he says. He believes Divya (he connects with her virtually) fits the bill because she comes from a lower-middle-class background. But Divya realizes that Ram's ugly nature can be ruinous. Will she want to reform him? Or, will she want to leave his life?
Post-Mortem:
Writer-producer K Dasaradh should have ideally broken new ground after 'Santosham' and 'Mr. Perfect' in the 2000s. Both were well-written and well-executed family dramas. 'Greeku Veerudu' and 'Shourya' in the 2010s affected his career negatively. At a time when he is slowly making a comeback (for the unversed, he is the screenplay writer of Pawan Kalyan's 'Ustaad Bhagat Singh'), he brings out a stale and vacuous family drama.
A lot of writers are failing to comprehend the changing tastes of the audience. The trends today are comprehensively and radically different from what they were just half a decade ago. The audience members don't want characters to be stagnant. In 'Love You Ram', Ram's manipulative nature becomes obvious in the first act itself. After this, there is not much material to be explored and no surprise to be delivered.
Ram's language is plain; he doesn't talk like a Trivikram character for us to be amused. Ram's behaviour is obviously vicious even in the presence of his parents, whom he is meeting after a gap of six years. He is an accomplished businessman but he doesn't know how to be subtle or how not to appear crass. He talks like a don's crazed son in a mass masala movie at times.
The heroine's character is not stagnant but over-sentimental. She rarely exhibits traits that today's young female audience members can relate to. She behaves like the 'Pavitra Bandham'-era heroine at times.
The tragedy multiplies with Dasaradh himself pulling off a Brahmanandam. His characterization is inspired by those supporting artists who dot the film from start to end. He shows helplessness and frustration like a comedian. Well, Dasaradh might well become a busy character artist (he shows some acting talent, to be honest), but he shouldn't try a full-fledged role (and definitely not overt comedy).
'Love You Ram' suffers from lower-than-average songs, barring a song in the second half where the female lead is sorry that she is allowing herself to be taken for a ride by her man. The cinematography and the production values at large are reckless.
Closing Remarks:
'Love You Ram' is really outdated in every way. A reasonably good premise has been weighed down by decayed writing and execution.
